Audi is a name that is liked by car lovers a lot. They are very popular all over the world and are known for their sleek designs and cutting edge. They have built a strong legacy over the years. In today’s article, we have shared all the information about the company, their history, where they make their cars, what are their best selling cars, what are the safety features and information about partnerships has also been given. So let’s start the article and know the complete information about the company.
Audi: Overview
Audi is a German car maker which is famous for making luxury vehicles. It makes a great car by mixing style, speed and smart technology. It is a part of the Volkswagen Group which is the biggest car company in the whole world. The actual meaning of Audi is progress through technology and it focuses on making premium cars and electric models. You will find all types of segments – from sporty to sedans, to family cars and it appeals to drivers who prefer both quality and performance.
| Attribute | Details |
| Full Name | Audi AG |
| Type | Public (subsidiary of Volkswagen AG) |
| Traded as | Part of Volkswagen Group (FWB: VOW) |
| Industry | Automotive |
| Founded | 16 July 1909; 25 April 1932 (as Audi under Auto Union) |
| Founder | August Horch |
| Headquarters | Ingolstadt, Bavaria, Germany |
| Area Served | Worldwide |
| Key People | Gernot Döllner (CEO), Rupert Stadler (former notable CEO) |
| Products | Luxury cars, electric vehicles, SUVs |
| Production Output (2024) | 1.67 million vehicles |
| Revenue (2024) | €62 billion (approx.) |
| Operating Income (2024) | €7 billion (approx.) |
| Net Income (2024) | €5 billion (approx.) |
| Total Assets (2024) | €70 billion (approx.) |
| Number of Employees (2025) | Around 90,000 |
| Parent | Volkswagen AG |
| Subsidiaries | Audi Sport GmbH, Lamborghini S.p.A., Italdesign Giugiaro (via VW Group) |
| Website | www.audi.com |
Audi Car Manufacturing Countries
Audi makes its cars in 12 countries, and it is manufactured in more than 20 plants, and it includes many countries, the information about which we have mentioned below.
- The company has a main hub in Germany, and it makes models like A4 and Q3 here. Its hubs are mostly present in Ingolstadt and Neckarsulm.
- The company has a Gyor plant in Hungary, which produces vehicles like TT and Q3.
- The company has plants in China’s Changchun, which make cars for Asia.
- There is also a production factory in Mexico, which makes models like the Q5.
- The major focus of production of electric models is available in the plants of Belgium, and models like Q8 are produced here.
- Along with this, there are smaller plants in Brazil, India, Spain, Russia, Indonesia, and South Africa, where local markets are easily served.
Audi’s History
The history of Audi starts from 1909, when August Horch founded the company. He took leave from his first company and started Audi. Company has also joined the DKW, Horch, and Wanderer Auto Union to form their logo. Their logo has been developed with a lot of effort and brainwork, and the ring logo came from here.
After World War 2, Audi rebuilt itself in the Volkswagen wing from 1965, and in 1980, we have seen their game-changer cars over time, and it has made it a luxury brand. It has also added electric cars to its portfolio. In 2025, its major focus will be on electric mobility, and new models and technology advancement are being made.
Audi’s Product Portfolio
| Model | Type | Years Made |
| A3 | Compact Sedan/Hatch | 1996 – Present |
| A4 | Sedan | 1994 – Present |
| A5 | Coupe/Convertible | 2007 – Present |
| A6 | Sedan | 1994 – Present |
| A7 | Sportback | 2010 – Present |
| A8 | Luxury Sedan | 1994 – Present |
| Q3 | Compact SUV | 2011 – Present |
| Q5 | Mid-size SUV | 2008 – Present |
| Q7 | Large SUV | 2005 – Present |
| Q8 | Luxury SUV | 2018 – Present |
| e-tron | Electric SUV | 2019 – Present |
| Q4 e-tron | Electric SUV | 2021 – Present |
| Q6 e-tron | Electric SUV | 2024 – Present |
| TT | Sports Car | 1998 – 2023 |
| R8 | Supercar | 2006 – 2024 |
Audi Products Safety Ratings
- Audi has been scoring very high in car safety tests. Euro NCAP and NHTSA have given these marks to these cars quite a few times.
- Q5 got 5 stars in 2024, and it’s great crash protection and driver aid test was done.
- Q6 has also got 5 stars from NHTSA in 2024, and it gave outstanding performance in front and side crash tests.
- Outstanding automatic braking, due to this feature, the Q4 e-tron has also received 5 stars from Euro NCAP.
Audi and Its Joint Ventures
| Partner | Venture Name | Purpose | Location |
| FAW | Audi FAW NEV | Electric car production for China | China |
| SAIC | – | Custom electric cars for China | China |
| Toyota | – | Hybrid tech sharing | Global |
| Porsche | – | Electric platforms (PPE) | Germany |
| Volkswagen | – | Shared tech and parts | Global |
Trending Audi Cars
- Q6 e-tron: A new electric SUV with long range and cool looks.
- A5: Fresh design and hybrid options make it a fan favorite.
- RS3: A compact rocket with serious power.
- Q8: Luxury and size keep it trending.
Audi Top Selling Cars 2024
| Model | Units Sold (2024) | Type |
| Q5 | 298,000 | Mid-size SUV |
| A6 | 244,000 | Sedan |
| Q3 | 215,000 | Compact SUV |
| Q4 e-tron | 108,000 | Electric SUV |
| A4 | 100,000 | Sedan |
Upcoming Audi Cars
| Model | Type | Expected On-Road Price (USD) | Launch Date |
| A6 e-tron | Electric Sedan | $80,000 – $90,000 | Mid 2025 |
| Q5 Sportback | SUV Coupe | $60,000 – $70,000 | Late 2025 |
| Q3 (New Gen) | Compact SUV | $45,000 – $55,000 | Early 2026 |
| RS Q8 | Performance SUV | $120,000 – $140,000 | Late 2025 |
Latest Updates
- In March 2024, the company unveiled the Q6 e-tron, which is an electric SUV with a 380 km range. We will see it running on the road from June.
- The company has also talked about setting up its plant in Belgium, and the deal for this can be closed by the end of 2025, and production will probably be moved to Germany.
- In quarter 1 of 2025, Audi will make 4,20,000 cars. The remaining figure is 3%, and it has improved by 3%. This boost has been seen due to the demand for Q5 and Q4 e-tron.
- The company has officially ended the production of R8, and its final performance edition was sold out a few days ago, and its farewell is also over now.
- The company has added a digital cockpit plus technology in the 2025 model, where 4-screen and power navigation are seen.
Conclusion
Audi’s legacy has been built over a century of innovation, and they have done a great job. Their factories are available worldwide. There is a strong car lineup. Their company is shining due to top safety features and smart partnerships. Their focus is now shifting a bit towards the electric future, and with new models and technology advancement, it is proving that it will rule the market for many more years to come.
FAQs
Audi is owned by the Volkswagen Group, a German company that also owns brands like Porsche and Lamborghini.
It depends – BMW is sportier and driver-focused, while Audi offers sleek designs and advanced tech. Audi might edge out on interiors, but BMW wins for driving thrills. Pick based on what you value most.
Audi comes from Germany, with its headquarters in Ingolstadt, Bavaria.
Yes, Audi is a luxury brand, known for premium quality, comfort, and high-end features, competing with BMW and Mercedes-Benz.
Audi is famous for its Quattro all-wheel drive, stylish designs, and tech innovations like LED lights and electric cars. It’s a go-to for luxury and performance.